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CLASS PROJECTS
Throughout my years at Michigan State, I have taken many Creative Media classes along with Graphic Design courses. These classes have taught me the creative process, and the steps I need to take in order to complete a design/idea.
Oxiclean
Art Direction
The assignment was to think of ways to advertise the brand Oxiclean. I went towards a humorous route and thought of other mistakes people wish they could erase just as easily as erasing stains off your clothes when using Oxiclean.
Capezio
App Prototype/Design
Here is an app prototype for the brand Capezio, which is a dance apparel brand that I grew up using. This won a Bronze Addy in the 2022 American Advertising Awards.
Dad Bud
Art Direction/Design
I created and designed an app that would help dads find friends of their own. It would give them suggestions of dads in the area with similar interests, along with fun places they could go to. I created the app prototype (with audio), commercial, and advertisements.
App Design/Logo
Billboard
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Commercial
The Bachelor Degree
Art Direction/Commercial
The goal of this project was to create a commercial that promoted the Advertising and Public Relations Department at Michigan State University. My class was required to buy/set up all the props, find actors, and direct/shoot the commercial. This was a great Art Director experience being able to shoot and edit a commercial.
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